The NBA Memphis Grizzlies basketball team will now have Caesars Sportsbook as an official sponsor, according to a recent announcement from Caesars Entertainment.
The multi-year agreement will allow Caesars to use the Grizzlies’ official logos, apparel, and game-day promotions. A Caesars Sportsbook Lounge will also be launched as a permanent feature in the main plaza of FedExForum, the Memphis Grizzlies’ home court, where it will be permanently located.
Chris Holdren, Co-President of Caesars Digital, remarked at the introduction of the new sponsorship arrangement with the Grizzlies: “The Memphis Grizzlies are an exciting young NBA club, and it’s terrific to announce this collaboration ahead of what should be a special season for the franchise.
“Tennessee is a crucial state for us and is home to ardent sports enthusiasts.
“We welcome the opportunity to deepen our ties to the Memphis region by leveraging the history of our neighboring resort, Horseshoe Tunica. Through this partnership, we can reach more sports fans and give them experiences they won’t find anywhere else.
Jason Wexler, president of the Memphis Grizzlies, expressed his delight, saying: “We are happy to work with Caesars Sportsbook, one of the most recognizable names in sports and entertainment.
Caesars Sportsbook’s partnership with Grind City Media’s digital programs, features, and shows will improve our ability to produce top-notch content that all sports fans can enjoy.
“We are also eager to welcome our fans to FedExForum so they can watch their favorite sporting events or hold private events in the newly redesigned Caesars Sportsbook Lounge.