Sports and Social DraftKings venue opens in Michigan

Home » Sports and Social DraftKings venue opens in Michigan

The opening of Michigan’s first Sports and Social DraftKings venue has been announced by DraftKings and Live! Hospitality and Entertainment.
The new Somerset Collection location is set to open this fall.
DraftKings and Sports and Social announced a strategic partnership in July 2021 to create “a unique food, beverage, and entertainment experience.”

With a 32-foot LED media wall, the venue will provide a live sports viewing and wagering experience. Guests will be able to use their mobile devices to access DraftKings’ mobile platforms to play daily fantasy sports and wager on sports while watching multiple games live.

The 10,400-square-foot location will include a DraftKings Lounge that guests can use for private parties and events, as well as a dog-friendly outdoor patio for dining, live music, and socializing.

ICrave, a strategy, design, and development firm, is currently designing social and sports DraftKings venues.

“We are thrilled to debut the first-ever Sports and Social DraftKings and offer customers in Michigan our innovative mobile sportsbook app with an exciting in-person experience,” said Michael Kibort, Senior Director, Retail Sportsbooks at DraftKings.

“We believe we have created a premier dining, sports, and entertainment destination for fans to enjoy thanks to the strong support of Live! Hospitality and Entertainment.”

“DraftKings is an industry leader in sports and entertainment, and we are incredibly excited to be working with them on this new collaboration for Sports and Social,” said Reed Cordish, Principal of The Cordish Companies and CEO of Live! Hospitality and Entertainment.

“With Sports and Social DraftKings, we are setting an unrivaled new standard for dining and sports entertainment.”

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