JefeBet to launch free-to-play Loteria game

Home » JefeBet to launch free-to-play Loteria game

This autumn, JefeBet, a gambling and multimedia brand for bilingual and Spanish-speaking Americans, will launch a new proprietary, free-to-play Loteria game.
The game, developed in collaboration with Plan A Technologies, is set to debut during National Hispanic Heritage Month. It is a hybrid of Loteria and Keno that will be available on iOS and Android platforms.
JefeBet’s parent company, Fifth Street Gaming (FSG), is a full-service hospitality and casino management company that has served the Latino market for over 15 years. Its casino properties, the Silver Nugget and the Lucky Club, are the only two in the United States that offer Loteria.

“For decades, the Latino and Hispanic communities in the United States have been severely underserved, particularly in terms of gambling, entertainment, and media products,” said FSG Digital CEO Seth Schorr. “This is why we created JefeBet as the premier gambling and entertainment platform for tens of millions of people in the United States who identify as Latino or Hispanic.”

“The Loteria game is the first of many announcements and initiatives aimed at expanding our footprint beyond Las Vegas in order to provide real value and authentically developed products to a growing mainstream audience.”

Loteria, also known as Mexican bingo, is a chance game in which illustrated cards replace numbered balls.

“We’re really excited to be working with JefeBet on this game,” Plan A Technologies Chairman Aron Ezra said. “It will be a fun, fast loteria experience that will improve over time as we add features and new play mechanics.”

“We’re grateful to our partners at JefeBet for having the vision to bring this experience to life and provide a modern way to enjoy this classic game.”

Leave a Reply

Your email address will not be published.